The Culture Imperative- Drive Growth with Customer Obsession May 7, 2019, 2:00pm EDT May 7, 2019, 2:00pm EDT
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Business growth is of the utmost importance to all small business owners. But did you know customer experience is the new battleground for business growth and sustainable small business success starts with the people inside?

During this webinar presented by researcher and entrepreneur Ryan Estis, you will learn to drive business growth by:

  • Understanding how fast customer expectations are changing, what today’s consumer wants and how to deliver a differentiated experience to drive business growth
  •  Exploring tactical methods to improve the talent lifecycle including recruiting, on-boarding, performance management and elevating employee engagement
  •  Understanding how to cultivate a high-performance culture and embrace the opportunity to improve the lives of all the stakeholders you serve

This webinar is a part of the 2019 National Small Business Week Virtual Conference.

Download the webinar transcript.

SBA’s participation in this Cosponsored Activity is not an endorsement of the views, opinions, products or services of any Cosponsor or other person or entity. All SBA programs and services are extended to the public on a nondiscriminatory basis. Reasonable arrangements for persons with disabilities will be made, if requested at least 2 weeks in advance, by contacting smallbusinessweek@sba.gov. SBA Cosponsorship Authorization No. SBW 2019.

About the Presenter(s)

Ryan Estis

Ryan Estis has more than 20 years of experience as a top-performing sales professional and leader. As the former chief strategy officer for the McCann Worldgroup advertising agency NAS, he brings a fresh perspective. As a keynote speaker, Ryan is known for his innovative ideas on leading change, improving sales effectiveness and preparing for the future of work.

Researcher and Entrepreneur
The Culture Imperative- Drive Growth with Customer Obsession